
A precise Ideal Customer Profile (ICP) is more than just a persona profile - it is a strategic lever for sustainable sales success. With our ideal customer analysis, we create the necessary clarity for a targeted market approach, strengthen your positioning and thus lay the foundation for scalable growth in the DACH market.
Focus is crucial in B2B tech: without a clear Ideal Customer Profile (ICP), you are wasting resources. With a sharpened ideal customer profile, you grow exactly where the highest added value is created.
In 10 minutes we will guide you step by step through the 3 core areas: from the ideal product user to the right purchase decision maker profile to the optimal company profile.
At the end, you will receive your score result and an individual assessment by email, which you can use as the basis for a targeted growth strategy.

With sound experience in strategy development and operational implementation, I support medium-sized companies in successfully aligning their marketing and sales. Sustainable growth and measurable results are my benchmark.